Tag: Mortgage Professionals

The Basics: Business Blogging For The Busy Professional

  If there’s a television network you watch more than any other, it’s not because they run more commercials than their competitors. It’s because you like their shows. In short, it’s the content. A cable channel devoted to food-related advertising wouldn’t garner nearly as many viewers as any one of the many cooking/food networks. The […]

By The Numbers: 8 Reasons Your Business Needs Social Media

  It’s hard to argue with numbers, unless you’re a mathematician or Pythagoras. And so, we’ve provided a list of social-media stats, numbers, and raw data to help convert the skeptics and offer encouragement to those who seek it. There are more than 800 million active Facebook users. That’s right, 800 million. And Americans spend […]

Tweet Suite: The Top 11 Tools For Twitter Success

So you signed up for a Twitter account, tweeted around a little, and think you know everything there is to know about the Twitterverse. Well there’s 1,000 ways to use Twitter and an ever-expanding list of tools available to help you figure one or two of those ways that’ll make it work for you and […]

WordPress Made Easy: Top Plugins For Your Business Blog

Keeping a business blog can be an effective tool for branding your business, generating leads, and keeping in touch with clients, partners, and anyone else who stumbles across your site. It can also be a headache. That’s why you should be taking advantage of the large directory of plugins available to WordPress users. Plugins, like […]

Five Business Apps For Your Facebook Fan Page

Pretend your Facebook fan page is your house. Now how inviting a home would it be if you didn’t have furniture, appliances, heat, plumbing, etc.? The answer is not very. It may look nice enough from the outside but you certainly wouldn’t have many guests if, for example, they were expected to bring their own […]

Three Keys To Building A Business Brand Online

There aren’t a lot of self-described idiots out there. Which is to say, people like to believe they’re smart. And that’s the reason branding your business online is so important. After all, your customers and clients want to feel like they’re making an informed decision before spending their money. So the more information you share, […]

Twitter For Business: Making Better Use Of Your Tweets

  Social media is a great tool for eavesdroppers, voyeurs, and busybodies. Which means, the best way for you to find new business using social media is to make sure you’re being overheard by the right set of eavesdroppers. Talk loudly and make sure you’re saying something that will garner some attention. Then, once you’ve […]

The Basics: 57 Social-Media Terms To Learn For Better Business Online

The Internet is an incredible resource but keeping up with an always-evolving online world can be a challenge. Sometimes the lingo alone can stand between successfully implementing a social-media strategy and being overwhelmed by widgets, avatars, and hashtags. Here’s an update of our previous list of basic terms to familiarize yourself with (New terms in bold)  […]