theibisnetwork, Author at The Ibis Network

Host Events – Hold regular events such as giveaways, seminars, chats, networking parties, promotions, etc. Facebook has recently updated their event feature so it is easier and more efficient.

What is the most important thing you have in business? The answer has the power to build your business, and it has the power to tear it down. It can’t be held, and it can’t be seen. It has more value than money, and it’s free. The answer is reputation. The reputation of your business […]

There are more seniors online than you may think and not tailor your marketing efforts toward the older demographic may result in a loss of potential clients. According to statistics, 59% of adults age 65 or older are now internet users, 47% have high-speed broadband, and 77% have a cell phone. Research also states that […]

Help Your Clients/Readers – No matter what business you are in, you cannot provide solutions to all your clients’ needs. Be willing to post links, information and resources of other businesses that can help your clients where you cannot.

Content and inbound marketing. Inbound marketing is marketing people don’t hate, and it starts with good content. It’s relevant information that your target audience searches for, and its goal is a resulting action on their part. At its heart, content communicates with your target market without pitching them. If I sell goldfish, and I write an […]

Visual Marketing – Marketing is going visual and you need to do the same. Embed text and your business info in relevant graphics to post. Pinterest, using image sharing, has broken records with its growth. Pictures are also the mostly widely used and shared method of posting on Facebook.

How many underwater mortgages does it take to change the rules? The answer is north of 120,000. As of November 25th, that is the number of homes currently heading toward default that will be eligible for repurchase by the previous mortgage holders. The change in policy creates the opportunity for people to purchase their foreclosed […]

Utilize features and tools – Social sites are increasing the possibilities for your business with more tools and features than ever before. Take stock of all these tools and learn to use them for the benefit of your followers and your business.

Fonzie never rode a motorcycle. No, really (well, once, but they had to pull it out from under a truck afterward). Henry Winkler, the actor who played Fonzie, struggles with dyslexia to the point that he has never been able to handle the motions required to ride a motorcycle. On Happy Days, he would sit […]

You have set up all the social-media sites you think would be beneficial to your business, yet are not seeing the returns you would like. Perhaps you are not posting enough content to grab your targeted audience’s attention or your content is too long causing your followers to become bored. Posting the ideal content length […]

Author: theibisnetwork

Reputation Management: Are you who they think you are?

Content for Inbound Marketing

120,000 new mortgages

The Good Side Of Regulations: Reverse Mortgages