Tag: Realtors

Fact or Fiction: The Truth Behind Four Common Social-Media Myths

There are always those that are slow to adopt new technologies. There were likely a stubborn few who insisted that the horse-and-carriage was, in fact, a much more effective means of transportation than the early automobile. Then there are those that fundamentally misunderstand the medium, like those that thought television would be a passing fad. […]

Social Media: How To Find Friends, Fans, and Followers Online

  It’s been said that it not what you know, it’s who you know. And these days, who you know includes your Facebook fans, Twitter followers, and LinkedIn connections. So how do you meet more people online? Here are a few ideas to help you build a bigger online network of friends, followers, fans and […]

5 Essential iPhone, iPad, and Android Apps for Realtors

It used to be that telephones were just for making calls and only Bill Gates and NASA had computers. These days, however, technology has become increasingly affordable, mobile, and handheld. With smartphones, such as the iPhone and Android, and Apple’s iPad, it is easier than ever to access and transmit information from wherever you are. […]

The Basics: 41 Social-Media Terms To Learn For Realtors And Mortgage Professionals

  An update of The Ibis Network’s previous list of social-media terms … New terms in bold. The Internet is an incredible resource for real-estate and mortgage professionals but keeping up with an always-evolving online world can be a challenge. Sometimes the lingo alone can stand between successfully implementing a social-media strategy and being overwhelmed by widgets, […]

5 Ways To Grow Your Mailing List For Real-Estate and Mortgage Professionals

Finding ways to keep in touch with potential referral partners and prospective clients is one thing. That means offering interesting information that will ensure your emails don’t become unwelcome inbox clutter soon after reaching their destination. But, before you have the chance to dazzle the members of your mailing list with a monthly newsletter, new […]

Social-Media Marketing: Promoting Your Online Efforts Offline

To prevent your social-media profiles, posts, and online efforts from retreating into the forgotten corners of Internet obscurity, you’ll have to give them a push into the real world. Sure you can garner some search-engine attention for having consistent content and a presence on all the major networking sites, but, unless you’re delivering your information […]

Twitter: 8 Easy Ways To Maximize Your Tweets

You’d think it would be easy to catch the attention of a few of Twitter’s 54 million monthly visitors with nothing more than a few informative tweets. But being one among Twitter’s 175 million users means you’re likely getting lost in the chatter and not reaching the audience you’d hoped for. Luckily, while Twitter was growing […]

Social Media For Realtors: How To Stop Stalling And Start Building A Network Online

Imagine the Internet is a never-ending cocktail party and the guest list includes nearly every prospective client and possible referral partner in your region. Now imagine it’s well known that this cocktail party is where nearly 90 percent of all real-estate transactions begin. Now imagine that this cocktail party is taking place right across the […]

The Basics: 23 Social-Media Terms To Learn For Realtors And Mortgage Professionals

The Internet is an incredible resource for real-estate and mortgage professionals but keeping up with an always-evolving online world can be a challenge. Sometimes the lingo alone can stand between successfully implementing a social-media strategy and being overwhelmed by widgets, avatars, and hashtags. Here are some basic terms to familiarize yourself with … Active Rain […]

Blogging For Business: How To Attract And Keep An Audience

Chances are, you’ve heard all about the benefits of keeping a business blog. You likely wouldn’t be reading this if you weren’t looking to start a blog or build upon an already existing blog. So let’s get right to it. Here are a few tips, thoughts, and ideas that should help you attract readers, and […]