Tag: Lead Generator

By The Numbers: The Business Of Blogging

Post author By theibisnetwork
Post date March 7, 2012
Categories In Blogging, Networking Strategy

Here’s a stat for anyone that believes blogs aren’t a viable lead generator … More than half of businesses that blog report having acquired a customer specifically through their blog. According to HubSpot’s 2012 State of Inbound Marketing survey, 57 percent of company blogs have pulled in a new client, that’s better than Facebook or […]

The Basics: Turning Blog Visitors Into Business Leads

Post author By theibisnetwork
Post date January 4, 2012
Categories In Blogging, Networking Strategy

If you opened a retail store and had a flood of customers coming through your door everyday but never buying anything, you wouldn’t call that success. Sure, you would have succeeded in getting people to visit but, if your visitors do nothing but look, you wouldn’t be able to afford your rent, employees, or […]