It’s hard to argue with numbers, unless you’re a mathematician or Pythagoras. And so, we’ve provided a list of social-media stats, numbers, and raw data to help convert the skeptics and offer encouragement to those who seek it. There are more than 800 million active Facebook users. That’s right, 800 million. And Americans spend […]
Tag: Active Rain
The Basics: 57 Social-Media Terms To Learn For Better Business Online
The Internet is an incredible resource but keeping up with an always-evolving online world can be a challenge. Sometimes the lingo alone can stand between successfully implementing a social-media strategy and being overwhelmed by widgets, avatars, and hashtags. Here’s an update of our previous list of basic terms to familiarize yourself with (New terms in bold) […]
The Do’s and Don’ts of Email Marketing, Social Media, and Blogs
When doing anything for the first time, it’s important to know where to begin. You wouldn’t, for example, start a race three feet from the finish line. And, if you did, you’d likely be disqualified. Online marketing is no different. Following some basic do’s and don’ts can be the difference between a successful social-media campaign […]
Content Creation or How To Put The Media in Your Social-Media Campaign
Fortunately, all you need to know about social media is contained right in its name. It’s social, meaning you’ll have to participate and engage your community. And it’s media, meaning it’s a form of communication no different than a radio or television station. The difference is it’s your radio or television station. And that’s where […]
The Basics: A Beginner’s Guide To Social-Media Strategy
Think of setting up social-media profiles the same way you would buying a phone. Sure, finding the phone that best fits your needs is important. But after that, you wouldn’t, for example, expect to get any calls without giving out the number. And you wouldn’t return the phone if it didn’t make calls for you. […]
Fact or Fiction: The Truth Behind Four Common Social-Media Myths
There are always those that are slow to adopt new technologies. There were likely a stubborn few who insisted that the horse-and-carriage was, in fact, a much more effective means of transportation than the early automobile. Then there are those that fundamentally misunderstand the medium, like those that thought television would be a passing fad. […]
The Basics: 41 Social-Media Terms To Learn For Realtors And Mortgage Professionals
An update of The Ibis Network’s previous list of social-media terms … New terms in bold. The Internet is an incredible resource for real-estate and mortgage professionals but keeping up with an always-evolving online world can be a challenge. Sometimes the lingo alone can stand between successfully implementing a social-media strategy and being overwhelmed by widgets, […]
Social-Media Marketing: Promoting Your Online Efforts Offline
To prevent your social-media profiles, posts, and online efforts from retreating into the forgotten corners of Internet obscurity, you’ll have to give them a push into the real world. Sure you can garner some search-engine attention for having consistent content and a presence on all the major networking sites, but, unless you’re delivering your information […]
The Basics: 23 Social-Media Terms To Learn For Realtors And Mortgage Professionals
The Internet is an incredible resource for real-estate and mortgage professionals but keeping up with an always-evolving online world can be a challenge. Sometimes the lingo alone can stand between successfully implementing a social-media strategy and being overwhelmed by widgets, avatars, and hashtags. Here are some basic terms to familiarize yourself with … Active Rain […]
Making The Most Of Your Active Rain Profile
Active Rain is the largest and most active social networking site for real-estate professionals. As such, it’s a perfect place to begin refining your online efforts. Use the tips below to maximize your profile or, if all else fails, grab some ideas from the nearly 200,000 profiles currently registered. Start Blogging: Whether or not you […]