Pinterest isn’t just a place to post pictures of wedding dresses and baby photo ideas; it can actually be a great network to tap into to find people who prefer the more visual side of things. We know you’ve read plenty about how to set up your Pinterest profile, create boards, and build followers, so we’re going to skip all of that and dive straight into monetizing your Pinterest account. This will allow you to grow your mailing list, sell products, offer services, increase book sales, and promote affiliate products. Below are some ways to use Pinterest for business:
1) Stand Out from the Rest – With so many individuals searching the internet for products, it’s vital to set yourself apart from everyone else. Pinterest allows you to be creative and display your products in a way that engages the consumer and ensures that they are the right match for your brand.
2) Promotions – Offering promotions and holding contests in social-media is becoming very common, and something as simple as offering 10% off their next purchase to new followers is a great way to grow your popularity. Contests keep the public engaged, and are a fun way to create a sense of community.
3) Follow to Gain Followers – A necessary tactic is to follow and re-pin other people’s items so that you remain active and gain customers. Consider targeting certain audiences that enjoy the types of products you offer.
4) Promote on Other Platforms – Promoting your Pinterest on other social-media sites can greatly expand your customer base. Taking one platform and spreading the word across several more such as Facebook and Twitter can increase your exposure and draw new followers to your Pinterest.
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